At the Beginning of a Journey
The ultimate test of faith is to have a clear vision about something truly new in the world. That which is fundamentally new cannot be...
What is the #1 Thing that People Want?
I believe that the #1 thing that people want is acceptance. I also believe that the #1 thing that people fear is rejection. My approach...


Finding Ikigai, Your Reason for Being
In Japan, there is a word that represents the combination of our mission, passion, profession and vocation. You achieve a state of ikigai...
Meaning is Beyond Cool
When we consider something as cool, it is only cool because of its meaning. Movies, songs, fashion, and brands only resonate because they...


Experience and Innovation
#experience #innovation #leadership #marketing #hiring #traits
The Impossibility of Creating While Conforming
There are two kinds of people in the world; the ones who think that things are "just the way they are" and the ones who create reality....
Let's Have Some Fun
"Don't do anything that isn't fun, with people who aren't fun, that isn't going to give other people fun." - Deepak Chopra This is...


Finding Your Tribe
Starting a tribe around your brand or movement is so easy. It isn't even necessary to start the movement from scratch. You only need to...


Reading and Listening
If we are to transcend our current situation in life, it is necessary to reach beyond that situation. To change is to allow ourselves to...


Get Out of the Office
When a brand is delivering the lifestyle it promises, then it is doing something right. When a company fails to touch the lives of its...